A Los Angeles Social Diary
The Daily Truffle LA

Social Media Week — Sept 22 – 26


Microsoft is powering this years Social Media Week in LA, and will host panels throughout the week. Want to know which LA-based companies have been the most creative — and the most successful while doing it? Tumblr will host a storytelling panel, Postmates will discuss building local markets, Thillist’s Adam Rich will discuss commerce and community, Microsoft and DreamWorks will discuss how they are using big data, The Hollywood Reporter‘s VP of Digital Content will explain why viral is a result and not a strategy. And … if you want to hear how easy access to capital is disrupting traditional finance, — well, there’s a panel for that too.

Jewelry & Handbag Preview Sat 9/20 & Sun 9/21, Auction 9/22 & 9/23

September 22 Fine Jewelry Signature Auction - Beverly Hills #5190

We stopped by the VIP preview on Friday night at Soho House to see a selection of the items on the block that include countless highly recognizable staples from Hermes, Chanel, Chopard, and Bulgari. Heritage Auctions, right here in Beverly Hills on Beverly Drive and Olympic, is hosting a two-day preview on Saturday & Sunday 

Meet Emma Ferrer — Granddaughter of Audrey Hepburn

Emma, raised in Los Angeles and currently in her third year at the Florence Academy of Art, in Italy, is reportedly planning to move to the U.S. in the New Year with her 27-year-old artist boyfriend Richard Greathouse, who hails from Nashville, Tennessee. She is the cover star on the September issue of Harpers Bazaar.

Billionaires by Colleges

According to Wealth-X and UBS’s “Billionaire Census,” Penn, Harvard and Yale narrowly beat out USC for billionaire alumni. The list then goes back to Ivy Leagues and Ivy-like League schools and tech schools like MIT, with a couple non-US schools making the grade as well. #sidenote: 286 of the billionaires from the Wealth-X report are women ;-)

top school billionaires 2


The Guy Who Built the $85M Spec House in Beverly Hills, Also Bought the ‘Wells Fargo Party Pad’ in Malibu

A theater, a wine room, a $200,000 candy bar and pre-stocked Dom Perignon …. all perks in this new $85M home was built on spec by Bruce Makowsky who is the same guy who wound up buying the Malibu Colony home in 2010 where a mortgage officer from Wells Fargo has been squatting after it was seized by the bank from Bernie Madoff victims who could no longer pay their mortgage.

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